Google Brings “Seller Ratings” to Mobile Platform
Everyday, consumers are using their phones to search on Google. Moreover, a growing number of people are turning to mobile to complete a variety of purchases. With that, Google brings in Seller Ratings to the mobile platform.
Based on Google’s internal data, searches from mobile devices rose to 130% every year. In addition to this, a study conducted by Mobile Marketing Association found out that 59% of holiday shoppers plan to use their mobile phones to facilitate their purchases. That being said, Google is bringing the Seller Ratings from desktop to the mobile platform. This feature will enable mobile users to see online businesses who are highly recommended by other shoppers.
With Seller Ratings now on mobile, businesses can extend their information from desktop to handset. The extension can help online businesses to differentiate them from their competitors, and guide potential customers to buy from their site. Online merchants can set up their Seller Ratings extension by ensuring that their campaigns are shown on high-end devices with full internet browsers. As of the moment, the Seller Ratings are only available on Google.com, Google.co.uk and Google.de.
If you are one of the many mobile users that plans to do holiday shopping through your phone, will you find the Seller Ratings very helpful? Drop your answers by leaving a comment.View Article Source »