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Microsoft Launches Office 365

Written on June 30, 2011 by Adam Eve

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Office 365 will have to become more compelling and Microsoft needs to show much more confidence in its product via its marketing.

Despite being the first notable, large-scale cloud service from Microsoft, it’s strange how little the company has been communicating about the Office 365. Assuming that cloud services will soon replace locally installed software, then Office 365 is a possible alternative for Microsoft’s Office products that generate over $4.5 billion of quarterly revenue.

With Microsoft launching the Office 365, the cloud service is targeted mainly to business customers. It is said that the product can keep Office document formatting as it is — a feature where Google Docs screws. However, Microsoft seems to be not so sure of what the Office 365 can really do. That said. they’ll need to show more confidence – especially in the marketing department – if they want to challenge Google.

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