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Kobo and WSJ Ceased Direct Selling Through iOS Gadgets

Written on July 25, 2011 by Lulu

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Kobo and the Wall Street Journal will stop direct selling through iOS devices, as the two companies follow Apple's new iOS subscription rules.

Kobo, alongside Wall Street Journal, announced on Sunday that they will stop providing links to buying books or subscription through their iPad and iPhone apps. The two decided to follow Apple’s new iOS subscription rules, barring links to something other than iTunes. Purchases for either will now have to go through the web without direct links. Google Books might also be affected, since its app disappeared from iTunes without explanation on weekend.

Apple’s new rules aren’t fatal to the apps’ successes. Kobo explained that much of its purchasing goes through the website. However, the move gives Apple an unfair advantage. Once the Apple’s rule holds, only the iBookstore will be allowed to have the direct purchasing link.

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